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Want More Sales From Facebook Ads? Learn How to Create a Successful Facebook Sales Campaign in Tamil!
Are you struggling to get sales from Facebook Ads? 😟 In this step-by-step tutorial, you'll learn **how to create ad campaign on Facebook in Tamil** using Meta Ads Manager.
Whether you're a beginner or a small business owner, this video will help you understand **how to run ad campaign on Facebook Tamil** and set up a Facebook Sales Campaign to reach potential customers.
🎯 **What You'll Learn:**
✅ How to create a Facebook Sales Campaign step by step
✅ How to choose the right campaign objective
✅ How to set your daily budget and target audience
✅ How to create ad sets and Facebook ads
✅ How to publish your Facebook Sales Campaign
👍 Like this video if you found it helpful.
💬 Comment your Facebook Ads questions below.
🔔 Subscribe for more Facebook Ads tutorials in Tamil!
0:00 ஏன் உங்கள் பேஸ்புக் விளம்பரங்கள் தோல்வியடைகின்றன?
1:02 சரியான விளம்பர பிரச்சாரத்தை அமைக்கும் முறை
2:24 கிரியேட்டிவிட்டி மற்றும் ஹூக் உருவாக்கும் கலை
6:38 பேஸ்புக் ஆட் மேனேஜரில் கேம்பெயின் அமைத்தல்
10:52 சரியான வாடிக்கையாளர்களை டார்கெட் செய்வது எப்படி?
16:40 விளம்பரங்களை டூப்ளிகேட் செய்து விரிவுபடுத்துதல்
#FacebookAdsTamil #FacebookSalesCampaign #MetaAdsTamil #FacebookAdsTutorial #DigitalMarketingTamil #HowToCreateAdCampaignOnFacebookInTamil
#HowToRunAdCampaignOnFacebookTamil
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0:01
Hi friends, you are running ads on
0:03
Facebook but you're not getting good
0:04
results; you need to think about the
0:06
reason for that. The reason is this. If
0:12
you are running Facebook ads, let me
0:14
take an example: you have a toy shop
0:16
and you are selling toys online. It
0:25
could be toys, sarees, or hardware
0:27
accessories; whatever you sell online,
0:29
the first thing you need to understand
0:31
is that everyone thinks selecting the
0:33
right target audience and country is
0:35
enough. But the most important thing is
0:45
your creatives; only if you make your
0:47
creatives correctly will the audience
0:48
who sees them buy. Okay, you have to
0:55
create a hook for those creatives to
0:57
make people buy. I am going to teach
1:00
you how to make those creatives. Okay,
1:04
now in the campaign, we have set it as
1:06
a toy shop. When we set up a campaign,
1:15
look here; it's a toy shop, and I'm
1:17
selling these toys: dinosaur toys, cars
1:20
, trucks, vans—these are all
1:22
different toys. Now, for these
1:32
different toys, many people make the
1:34
mistake of running different ad
1:36
campaigns—one for dinosaur toys, one
1:38
for trucks. No, don't do that; just
1:44
duplicate the ad set within a single ad
1:46
campaign and run them. You should
1:51
duplicate the ad set within the same ad
1:53
campaign to create and run different
1:55
ads. Only then will Meta be able to
2:00
understand it easily. Meta will
2:05
understand your products, the target
2:06
audience, and the target country/city,
2:08
and share it with the right people. You
2:13
can increase your income as well. Okay,
2:17
you will earn more than what you pay
2:18
for the ads. So, the first thing we
2:22
need to do is prepare the creatives for
2:24
this properly. When preparing creatives
2:28
, first, let me take the example of a
2:30
dinosaur toy. For this dinosaur toy,
2:37
the first thing we do is create an ad
2:39
within this ad set. We then duplicate
2:44
that ad and split it into three. I will
2:47
tell you how: first, an image; second,
2:50
a reel; third, a carousel. Carousel—
2:55
okay, what a carousel means is showing
2:58
the same product in different ways
3:00
using three or four images; this is
3:02
good. Okay, if I take the image first
3:10
—let's say it's a dinosaur toy—I
3:12
will take the first image showing the
3:14
toy inside the box. Meaning, I will
3:24
take an image showing the toy before
3:25
it's opened, still in the box, and then
3:27
another image showing how it looks
3:29
after being taken out of the box. These
3:36
photos must be very clear. Okay, I will
3:39
show them clearly without any blurring.
3:41
Next is the reel—okay, I'm going to
3:43
put one image in this. Or, it's not a
3:46
problem even if you put two images.
3:48
That's okay, it depends on your choice.
3:50
Meaning, you have to duplicate this ad
3:51
set and keep two images. That is for
3:53
Reels. In Reels, I usually keep 1 to 4
3:57
reels, or 5 is also good. Okay, some
4:00
people even keep 12. It all depends on
4:04
your budget; for now, I am keeping
4:06
about 1 to 4. If you keep four, you
4:10
have to play and show this dinosaur toy
4:12
, only then it will create a lot of
4:13
attraction for people. Take this toy
4:18
and first, you don't need to go
4:19
anywhere, just go to your house and
4:21
play with it in the hall first. First,
4:25
play it for 10 seconds to see how it
4:28
plays, even if it plays for less time.
4:31
Next, play with it in your room. After
4:34
that, if you have a home garden, play
4:36
with it outside the house. So, you
4:39
should show how the toy plays in four
4:41
beautiful locations. You will get a
4:45
first impression. Next, what are we
4:47
going to provide in that small toy? It
4:50
is going to come with a remote control.
4:52
So, you explain the specifications of
4:54
this toy like that. Okay, that's all.
4:57
That is all you need to do. After that,
4:59
finally, in the CTA, you are going to
5:01
give a Call to Action. If you want to
5:05
buy, contact this number. That is all
5:08
you are going to give in the Call to
5:09
Action. I am going to give a Call to
5:12
Action. Okay, first one is Hook, then
5:16
Value, then Call to Action. You have to
5:20
provide these three things. Hook means
5:22
first you show the toy playing. Next,
5:25
you are going to tell the benefits of
5:26
that toy. Next is Call to Action. Next,
5:35
you are going to show the toy from
5:37
different angles; show it beautifully,
5:39
and since you are showing one image
5:41
here, if the dinosaur toy has different
5:43
colors, show those different colors—
5:45
that is why you use a carousel. Okay,
5:51
we should use that for Reels too. If
5:53
there are four or five colors for the
5:55
toy, you can play and see with each of
5:56
those colors. That is your choice. Then
5:58
they will buy based on the toy's colors
6:00
. Some people are interested in the
6:02
colors and buy them. So, creating such
6:04
creativity is in your hands. Okay, this
6:07
creativity is very important. In this
6:11
connection too, put one to four images.
6:14
Okay, this image is about duplicating
6:16
the image and posting it. This doesn't
6:18
need to be duplicated. This must be
6:20
duplicated. Because a carousel post
6:23
doesn't need to be duplicated, four is
6:24
enough. This is not needed at all; only
6:27
these two need to be duplicated. Okay,
6:29
if you understand this correctly,
6:31
that's fine. Now the same concept is
6:34
going to apply to the dinosaur, the toy
6:36
, the truck, and the fan. Okay, let's
6:40
see how to duplicate the ad set within
6:42
the same campaign. First, you go to
6:46
your Facebook Ad Manager. Click it, and
6:49
you will come to this dashboard. Once
6:56
you have come to that dashboard, what
6:58
you are going to do is go in and create
7:00
a campaign; first, I select a campaign,
7:02
and we go to a sales campaign. Or you
7:08
can go directly to an engagement
7:10
campaign. Between these two, you can
7:12
first select engagement, and you will
7:14
get sales too. But for now, let's go
7:18
straight to sales. Some people say we
7:22
should run awareness first to build
7:24
brand awareness and then convert them
7:26
to sales, but it's not like that
7:27
anymore. The current strategy is that
7:33
we run awareness within the reel itself
7:35
. So, this is a form of awareness. As
7:38
soon as we post the reel, the reel
7:40
itself acts as a medium to spark
7:42
awareness and encourage people to buy
7:44
the product. So, we are running
7:46
awareness within that. So, what I'm
7:48
saying is, go to sales and click
7:50
continue. There it is, click continue
7:56
on sales, and here in the sales
7:57
campaign, the objective is sales. Now,
8:01
in this, you should set a campaign
8:03
budget. With a campaign budget,
8:06
whichever city is getting you more
8:08
sales, the budget will automatically
8:10
focus there. If you use an ad set
8:15
budget, you might be targeting Chennai,
8:17
Madurai, Trichy, and all cities in
8:19
India. It will run with the same ad
8:23
budget across all cities in Tamil Nadu.
8:26
If people in Chennai start buying more,
8:28
it will push the budget towards that.
8:30
That is why you should set a campaign
8:31
budget. If you are paying in dollars,
8:35
set it to around one dollar. Once you
8:39
do that, you don't need a daily budget
8:41
or anything else. Click next, Okay, now
8:50
what do we need here? We only need
8:53
conversations here. Once you have set
8:57
the customer audience, what do we need
8:59
here? I'm giving the conversation
9:02
location. What do we need? We Here we
9:12
need, We need to select message
9:19
destination. For conversation location,
9:21
we don't need website or calls. These
9:24
options will appear when we click below
9:25
. Select message destination here.
9:30
Because now everyone is used to sending
9:31
messages. No one wants to pick up calls
9:34
and talk anymore. Everyone messages
9:36
first, and only after becoming a lead
9:37
do they call. After selecting message
9:39
destination, select your page here. I
9:42
have just selected a random page here.
9:44
I am selecting these pages, I am
9:46
selecting this one. Yes, this page, I
9:48
am selecting this page. Another thing
9:52
when selecting this page is, since I
9:54
have this page on both, the automatic
9:56
destination is on both Facebook and
9:58
Instagram, so if you have both, it's
9:59
good. Selecting both is good. For your
10:05
product, keep a Facebook page. Keep an
10:08
Instagram page. Both are good. It is
10:10
very good to select both. If it's in
10:13
manual destination, and you want to
10:15
select only Facebook without Instagram,
10:17
you can select both. Just select
10:20
message destination and these two. On
10:23
this page, first, I will select this.
10:26
After selecting, okay, what I am going
10:29
to do next is, I want maximum
10:30
conversations. I want the maximum
10:32
number of conversations, the maximum
10:34
number of conversations. Okay, what I
10:37
am expecting is maximum conversions,
10:39
sales should convert at a maximum rate.
10:43
Okay, now you need to provide the date
10:45
on which you want to start these ads.
10:47
If you are starting from today, then
10:49
provide the starting date as today.
10:51
Okay, that is all for this. Next, we
10:54
have the audience section. Now, for the
10:57
audience, if it is Tamil Nadu, then
10:59
provide the Tamil Nadu audience. Here,
11:02
I am providing the audience selection,
11:04
see here. Tamil Nadu. Set it to India.
11:14
After selecting, if you want to target
11:16
the whole of Tamil Nadu, provide that;
11:18
if it is just Chennai, select only
11:20
Chennai. Okay, whichever audience you
11:24
want to target, select that. Next, the
11:27
next control is to set the age limit
11:29
for us. If your product is toys, for
11:35
small children, the limit is 18.
11:38
Because if you want to sell toys for
11:40
small children, you cannot promote it
11:41
to the small children themselves.
11:43
Because toys for children aged five or
11:45
six must be promoted to their parents.
11:48
Okay, not just that, okay, it must be
11:50
promoted to their parents. Okay, next,
11:54
keep the languages as default. Next is
11:59
the audience suggestion section; here,
12:01
for age, we don't need 65 and above.
12:05
People who are 65 years old are not
12:06
needed for this. For us, maybe 45.
12:11
Maybe 40. Let's set it to 5. Not 18, 18
12:16
is only for the parents we are
12:18
targeting. Parents will usually be
12:20
around 25 years old, so let's set it
12:23
from 25 to 45 or 50. They are the ones
12:26
who will buy these toys for the
12:28
children. So, you have to think a
12:30
little about this; you have to think
12:32
about the parents 'ages. You have to
12:36
think about what age they would be
12:37
parents, and we have to promote it to
12:39
them. Next, set the gender to all
12:42
genders. For detailed targeting, don't
12:44
put too many interests in this. Now, if
12:47
I want parents, if you type "parents"
12:50
here...Parents, if you type "parents",
13:00
see here, you will get a list of parent
13:02
categories. In this, you can select the
13:12
category that matches yours, such as
13:15
parents with adult children aged 16-26,
13:17
parents with toddlers, or parents with
13:19
preschoolers aged 3-5; you can choose
13:21
the categories, and if I want parents
13:23
of 3-5 year olds, I can select that;
13:25
you can choose ages like this, but
13:27
don't add too many interests. Because
13:37
nowadays, we put in these interests
13:38
just for the sake of it for Meta. Meta
13:43
can analyze your ads once you run them,
13:46
Facebook goes into your ads, observes
13:48
them, and understands who your target
13:50
audience is. It understands and shows
13:53
it to that audience. So, you don't
13:55
really need to put too many interests,
13:57
Facebook is capable of doing that now.
14:01
In this AI world, Facebook can quickly
14:03
identify our interests and run the
14:05
campaign for that, so you don't have to
14:07
worry about how to add interests. It
14:12
automatically takes it to the right
14:14
audience, regardless of what interests
14:16
you add. So that is not a problem at
14:19
all. The only problem we have is just
14:21
the creativities. Okay. So make sure
14:23
you get that right. That's it. Now the
14:25
next thing is placements. In these
14:32
placements, we have show placements,
14:34
and normally we just keep it to
14:35
Facebook and Instagram. We don't need
14:42
the others. Or, if you are running it
14:44
for the first time, tick everything. If
14:47
you tick them, we will know. These are
14:49
all Facebook products. For these
14:52
products, you can go with manual
14:54
placements first. There is an option
14:57
called automatic. If you click that,
15:00
everything will be enabled; you can
15:01
first enable all options and see if it
15:03
generates leads for you. Because if you
15:10
start with sales and run a sales
15:12
campaign, you'll get information as
15:13
people click on the numbers, so we can
15:15
enable everything first to see. Okay,
15:23
or if your costs go up the first time,
15:25
it's my best practice to enable
15:27
everything first, but normally we just
15:29
keep Facebook and Instagram. Okay, and
15:33
then you can see which ones bring in
15:35
sales, keep only those enabled, and
15:37
disable the rest. Okay, now I will
15:40
enable both of these. Now, moving on to
15:44
the next part, you have to select your
15:47
page; select your page, you can select
15:49
your Insta page. Okay, I haven't
15:55
configured the Insta page much, that's
15:57
why it shows like that. Because if you
16:01
configure it, it won't show like this.
16:03
I haven't configured it, I haven't set
16:05
a profile picture for it. If you get an
16:08
error like this on the page, read what
16:10
the error is. Read it, go to that
16:13
profile, and correct it, then it will
16:15
be fixed. Next, here is our first one.
16:21
Before this, we need to go to our ad
16:23
campaign, and if we want, we can name
16:25
this campaign "Toy Shop." Now, for the
16:35
Toy Shop, what we are going to do
16:37
easily is, first, here is the image, we
16:39
have reached this place. Second is this
16:44
image, okay. Instead of duplicating
16:47
this again and again, what is the
16:48
easier way? You can duplicate it here;
16:54
select this, click this, and to divide
16:56
it into ad sets like this, just use "
16:58
quick duplicate" and a duplicate will
17:01
appear. Okay, what's the easier option?
17:07
I'm just taking another one of this.
17:14
Taking it, how many do I need? If I
17:17
need four like this, Here is our toy.
17:27
Now let's look at this Toy Shop, click
17:28
on duplicate, and make sure to uncheck
17:30
this Advanced Placement. After
17:35
unchecking it, look for the duplicate
17:37
campaign, click duplicate or edit,
17:39
remove the advanced recommendation, and
17:41
when you click continue, it will ask
17:43
you to duplicate your campaign. In this
17:47
section, how many copies do I need? If
17:50
I want four copies, four ad sets, then
17:52
enter four. This is the easiest method.
17:56
If you enter four, look here, the Toy
17:59
Shops have become four. Now you need to
18:04
change the names; go in here and change
18:06
your name to Dinosaur Toy. It will be
18:11
right here. Take this and...First, you
18:18
rename it; if it doesn't appear here,
18:20
you can go to the campaign and rename
18:22
it there. Click here to rename it, like
18:29
Toys Toy, and then click to name it Toy
18:31
Car or Car Toy like this. Clicking this
18:36
will change it for you. The next one is
18:39
Lorry Toy or Lorry. After changing
18:53
those, look, I have set each one
18:55
differently. Now look at the ad set;
19:02
you give a name to the ad set, click
19:04
here to change the image, and now we
19:05
come to where we started. After
19:10
creating this toy, okay, this is where
19:12
we are going to change the creatives.
19:14
Now first, what is it? The objectives
19:17
are all the same, where we promote is
19:19
where it's going to change, based on
19:20
the product we select. So this is where
19:23
we define what we need. First is the
19:25
image. If it's an image, there is a
19:27
specific way for this. Select the image
19:32
here, and choose your image in the
19:34
creative section. There was already an
19:38
image, I am picking from within this.
19:41
I'm just selecting one image. Pick the
19:44
image you need; I'll just take this
19:46
image. The image is here, take this
19:48
image; I don't need to take everything,
19:50
we have kept everything in one place. A
19:52
perfect angle, now crop it, sorry,
19:55
let's take the whole angle. Now look,
19:58
everything is selected. I have kept
20:04
only this angle, take it like this.
20:10
After taking it, click next, and here
20:12
you add your primary text and two
20:14
headlines for your campaign. Okay, here
20:18
in the call to action, if we have
20:20
already connected WhatsApp, it will go
20:22
through completely. If not, I haven't
20:24
given it yet. If you have already
20:26
provided WhatsApp, it will take it,
20:28
okay? Now click generate, click it, and
20:34
when you click next, it will come
20:36
through, okay? It has arrived, it has
20:44
come like this. It is in this same way
20:50
that you are going to place yours. You
20:54
are going to place it beautifully like
20:56
this for your images. Now, name this
21:00
one as Toy. What you are going to do
21:05
with this toy is make a nice video,
21:06
four to six, or between one to four,
21:08
and then you are going to duplicate it
21:10
here. Go and hit duplicate, duplicate.
21:21
It has been duplicated. Now, in
21:28
duplicate, go here and see what you are
21:30
going to do next; go to ads, go to
21:32
single video, remove what we don't need
21:35
here, set ad creativity to video ads,
21:37
and select your videos here. Select a
21:44
normal video. If you have a normal
21:47
video, select that video. Once selected
21:49
, it will show up here as a video. Do
21:51
you understand? Okay, so like I said
21:54
first, the first one was the wall play
21:56
video. Similarly, two play videos. I
22:01
have duplicated this second one too and
22:03
put it here. What are you going to call
22:06
this? If you call it Reel 1, then keep
22:09
it as Reel. Like a name, Reel 1, this
22:17
is Reel 2. This spot here. So duplicate
22:24
this as well. Click this and make it
22:31
Reel 3. Keep it like this, put the Reel
22:38
name above, and then after that,
22:39
duplicate this. Duplicate the next one
22:46
and provide it here. What is it?
22:49
Carousel. Give that, then after the
23:01
carousel post, it's right here, select
23:03
this as carousel, go here, and in this,
23:05
you need to add images for the carousel
23:07
. No videos needed; you don't need to
23:11
add any videos. You are already posting
23:13
Reels, so you don't need to add videos.
23:15
If you add four images, this will be
23:17
set. Once set, it's the same process.
23:19
For this as well, add text to the
23:21
primary text. If you give it to ChatGPT
23:25
, take an image of your product or toy,
23:27
and put it there, it will write a
23:29
beautiful description for it. You just
23:33
have to copy and paste it. That is all
23:35
you need to do. Okay, that is all you
23:39
need to do here. Okay, then you will
23:43
directly get conversations. You can
23:45
change this conversation template. You
23:52
can define how it should appear by
23:53
clicking' Create Template ', and once
23:55
your conversation starts, you can set
23:57
what you want to see here, click next,
23:59
and add the text here. You can add your
24:16
questions here, and instead of just
24:17
asking' Hi, let me know ', you can ask
24:19
questions relevant to your service when
24:21
they connect. What does he ask? Which
24:37
toy? It will ask something like,' Which
24:43
toy and color would you like to buy? '
24:47
If you want to polish this further, ask
24:50
ChatGPT, and it will make it even
24:51
better. If you add it like this, it
24:53
will ask in this way. Then he will feel
24:55
interested just by looking at it.
24:56
Seeing that the conversation is good,
24:58
he will buy it. We are the ones who ask
25:01
for such strategies; do you understand?
25:04
I have shown you everything clearly. I
25:08
have taught you the strategy; okay, if
25:09
you do it this way, you can increase
25:11
the value of your ad campaign and get
25:13
sales. Thank you for watching.
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